Some people exchange digital contacts, but that exchange happens less than you think. Business Cards What is the purpose of a business card?Ī business card makes follow-up easy. Business cards are for influencers, and they help you connect in person or over the phone with influential people who can help you sell more books. They each have different purposes and are made for different people.īookmarks are for readers, and they’re meant to help you sell more books. But bookmarks and business cards are physical paper tools that can help your offline marketing efforts. Most marketing tools we talk about on the Novel Marketing podcast are digital. In this article, we’ll teach you how to get the most out of these two marketing tools and how to use them to sell more books. Bookmarks and business cards aren’t just for keeping track of which page you were on. Most authors don’t realize they’re using two marketing assets wrong. Subscribe: Apple Podcasts | Google Podcasts | Spotify | Amazon Music | Podcast Index | TuneIn | RSS | More Podcast: Play in new window | Download | Embed
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